Open Day

AcademIAA 2020

U okviru onlajn AcademIAA programa nudimo Vam jedinstvenu priliku da se pridružite ovogodišnjim polaznicima i budete deo izabranog modula!

OBEZBEDI SVOJE MESTO NA VREME

Ove godine odlučili smo da širom otvorimo vrata zaljubljenicima u marketing koji su u potrazi za stalnom edukacijom i usavršavanjem, i to u okviru modula ISTRAŽIVANJE, KREATIVA, MEDIJI, DIGITAL, INOVACIJA i BIZNIS.

Ugrabite priliku da budete deo najkvalitetnije marketing edukacije u regionu i pridružite se svojim kolegama iz struke koji kao i vi prate trendove i tragaju za novim znanjima i kreativnim idejama.

CENA OVOGODIŠNJE OPEN DAY PONUDE:
30 EUR + PDV

Prijave za svaki od modula zatvaraju se dva dana pre održavanja određenog modula, a plaćanje je potrebno izvršiti najkasnije dan uoči modula za koji se prijavljujete.

BIZNIS, ČETVRTAK 29.10.2020.
Rok za prijavu: 27.10.2020.

“Ekonomski oporavak nakon COVID-a“
By Dr Vuk Vuković CEO, Oraclum

“Pandemija i oporavak“
By Vladimir Gligorov Senior Research Associate at wiiw and country expert for Western Balkan countries

“eCommerce – budućnost je stigla u Srbiju”
By Maja Marković Head Of Media, Mercator-S

Panel: “Kako se pripremiti za rad u advertajzing industriji u 2021. godini?”
By Žarko Sakan CEO, New Moment New Ideas Company
By Predrag Kurčubić Managing Director, Ipsos Adria East
By Goran Živković Head of digital – Publicis Groupe

KREATIVA, ČETVRTAK 05.11.2020.
Rok za prijavu: 03.11.2020.

“Who Is a Creative of the Future?”
By David Griner Creative and Innovation Editor, Adweek (New York), voditelj Adweek-ovog podcast-a “Yeah, That’s Probably an Ad”

“No Brief – No Problem”
Video o samoiniciranim projektima
By Svetlana Ćopić Creative Director, Block&Roll
Panel “Idea Ex- Machina: Kreativnost za bolji svet”
By Jana Savić Rastovac Executive Creative Director, McCann Beograd
Panelisti:
By Milena Đorić Area Marketing Manager, Mastercard
By Svetlana Ćopić Creative Director, Block & Roll
By Ivan Tanić Creative Diriector, Saatchi Hrvatska
By Aleksandar Savić Communications and Fundraising coordinator, Da se zna, Belgrade Pride

ISTRAŽIVANJE, ČETVRTAK 19.11.2020.
Rok za prijavu: 17.11.2020.

“Osvrt na izmenjenu marketing istraživačku industriju: “Šta je sada posao istraživača?””
By Marijana Agić-Molnar CEO, DATA DO

Ugao tradicionalnih igrača na tržištu:
By Miroslav Tasić Managing Director Adriatic, Nielsen
By Predrag Kurčubić Managing Director Serbia, Ipsos Adria East
By Predrag Ćirović Managing Director Serbia & Croatia, GfK

Ugao kupaca istraživanja:
By Morana Kristek Market Research Hub Head SEE&IL at Philip Morris Int.

“Novi načini dolaženja do insight-a”

Neuromarketing istraživanja
By Marijana Kristić VP of Sales and Marketing, EyeSee

Precizne predikcije korišćenjem društvenih mreža
By Dr Vuk Vuković CEO, Oraclum

Panel “Prostor za nove izvore podataka van tradicionalnih agencija“
By Mihailo Ponjavić CEO, Superkartica
By Katarina Todorović Product Owner, United.Cloud

DIGITAL, ČETVRTAK 26.11.2020.
Rok za prijavu: 24.11.2020.

“Kako se snaći u digitalnom svetu”
By Vera Radanović Head of Digital, Media House

“Kako koristimo podatke i šta sa time što imamo”
By Momčilo Radovanović Agency Development Manager Adriatics, Google
“Kako se brendovi pozicioniraju na digital i kako se adaptiraju tokom COVID-a”
By Ljiljana Vučetić Media and Digital Marketing Manager Srbija, Molson Coors

MEDIJI, ČETVRTAK 03.12.2020.
Rok za prijavu: 01.12.2020.

Panel “Mediji u vreme pandemije”
By Jovan Stojanović CEO Direct Media United Solutions i predsednik UO IAA
By Nataša Đurđević Guardian of Goodness a.k.a. Juices and Dairy Category Director CEE, Coca Cola i nekadašnja predsednica UO IAA
By Sanja Lalević Facebook Lead Serbia
By Predrag Kurčubić Managing Director Ipsos Adria East

“Kako nastaju ad tehnologije”
By Vidoje Veselinović Product Line Director, United Cloud

“From Television to streaming: the complexity of measurement and campaign reporting”
By Emmanuel Josserand Snr Dir. Brand Agency and Industry Relations FREEWHEEL, A COMCAST COMPANY
By Marc Gonzales, Customer Success Northern Europe FREEWHEEL, A COMCAST COMPANY

“Emocionalna vs. veštačka inteligencija”
By Bojana Ranković Psiholog
By Mika Tasich Co-founder and Chief Technology Officer at Tiilio